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50+ Minimal logos, past and present  webdesignerdepot.com

2014-08-26 22:16:23 in Round-ups by Peter simon

Minimal logos can be easier for your customers to remember, too. Think of the simplicity of the Pepsi logo and how recognizable that is. Or the FedEx logo with it’s hidden arrow. Both are simple and clean (the newest incarnation of the Pepsi logo arguably less so), yet are instantly recognizable just by their shape and form.